Timing is a problem
One caveat, since Coola is still in the late beta stage, is that timed events may have time zone issues. When I used Coola to grab the Broncos schedule, all the game times came in on Eastern Standard Time (Coola is headquartered in Woburn, MA). They're working on a solution for this.

Conclusion
The possibilities for this patent-pending technology are vast, and the Coola Web site provides a plethora of ideas. To test-drive Coola, go to Coola.com, register, and download the free software. Then you can check out their examples or set up your own Coola signature and dazzle your friends. Expect to see more Web sites adding this capability. Try it out, and I think you'll agree, this is way Coola!

Product availability and resources For more information on Coola, visit http://www.coola.com. For examples of Coola-ized Web sites, visit the San Francisco Palm Users Group at http://www.sfpug.org, the Palm Infocenter at http://www.palminfocenter.com/view_Story.asp?ID=1192, or IDG Executive Forums at http://www.idgexecforums.com/demo/demo_conferences/demo_mobile/dmsched.html. Bulk reprints Bulk reprints of this article (in quantities of 100 or more) are available for a fee from Reprint Services, a ZATZ business partner. Contact them at reprints@zatz.com or by calling 1-800-217-7874.

Dan Wolfson is a freelance writer and avid Bronco fan. He can be reached via email at danw@usa.net.